Everything about the pop-up form lives in Settings → Widget. Changes reach your site within a few minutes; no need to touch Tag Manager again.
- 1WhatsApp number: the number visitors are sent to, in international format (digits only).
- 2Fields: add, remove and reorder fields with the arrows, change each label, and mark them required or optional. Write labels in any language.
- 3Look: button text, colours and your logo.
- 4Alerts: turn on email alerts and add reception's WhatsApp numbers to get every new lead as a WhatsApp card with a one-tap reply button.
Keep the phone field. WhatsApp doesn't share the visitor's number with your website. The phone field is how you follow up the visitors who never press Send, and how bookings are matched back to the ad. If you want a shorter form, make the name field optional instead.
The Form & WhatsApp funnel card at the bottom of the Widget page shows how many people open the form, submit it, and actually reach WhatsApp.